With the rise of the water entertainment industry, many investors choose to invest in water parks, and the market and profit of indoor water parks make it a darling, many people from all walks of life have joined the indoor water park industry. It is not easy to get a lot of fresh things that children get in touch with them now. It is not easy to attract children to your water park for a long time. Before opening the indoor water park, the first problem facing is the location of the indoor water park. Be careful before siting, don't ignore the following questions.

This article contains the following:

1, image problem

2, too pursuit of golden space

3, deviate from the industry business circle positioning

4, choose a competitive saturation area

First, the image problem

Many investors often choose more tourists, population intensive and other places to open water parks. However, from the viewpoint of return on investment, it is not necessarily to achieve greatization. For indoor water parks that are mainly engaged in children's water supplies and children's swimming services, we must not only consider the impact of address governors, but also pay attention to their influence on brand image, to create a unique image of your own water park, attract more Visitors and improve the resequence rate.

Second, too pursuing golden location

Many investors have this mentality that is not a Feng Shui Bao. They thought that in the downtown area, the commercial center opened the store, it can drive sales at a higher passenger flow, and the store is to be in golden. In fact, the golden section is not all shops, and the venue has reached a certain scale to produce expected benefits. Investors need to think about their own strength, do not pursue the golden area.

Third, deviate from the industry business circle positioning

Investors should pay attention to the layout of different commercial outlets in each region when choosing the location of the indoor water park. Regardless of the development of what kind of industry, each city has a long-term overall plan, and many investments often ignore this. Some investors are in the store, and they are missing, and they often do not have the support of macroeconomic policies and the promotion of the environment. If you don't want it, you can only choose to exit.

Fourth, choose a competitive saturation area

Choosing the selection of the peers is too concentrated, it will cause the market to be too saturated, such as many similar stores in a business district, but in fact they have reached the critical point of competition balance, each additional shop, market The more you will be more, which will lead to a small situation, even if it is originally made, you will start a loss, you can only start selling the price war, so avoid choosing a competitive saturation area.

After reading the above four points, everyone has some understanding in the location of the indoor water park. To operate a successful child's water park, in addition to benefiting geographical conditions, you need an appropriate marketing and marketing strategy, with advertising publicity and public relations promotion, occupying local markets in a short time, establishing a brand image of the water park in the room. .

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